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Posts Tagged ‘digital agency’

5 Reasons to Hire a Digital Marketing Agency

Wednesday, September 11th, 2013

You’ve decided you need help with marketing your product or service and you’ve joined millions who know that digital marketing is a more cost effective and valued way to reach qualified customers. Digital agencies come in many shapes and sizes, from high end global clients, to boutique and specialty agencies.

Imagine that a sudden rain storm has flooded your backyard and is starting to seep into your newly carpeted game room. Instincts tell you to grab some towels and prepare for the impending stream of sludge.  You wouldn’t think to fix the broken pipe that has released the deluge, so you call an expert not only to fix the problem, but to design something that will work during future storms. Think of a digital marketing agency not only as your plumber, but as your house architect, construction contractor, handy man, real estate agent and property manager.

According to 2013 B2B Content Marketing Benchmarks, Budgets, and Trends research, put together by none other than the Content Marketing Institute (CMI) and MarketingProfs, 64% say their biggest challenge is “producing enough content.”

It’s simply more efficient to engage a full service agency as your marketing partner.