If the Buggles had only known how forward thinking their lyrics were back in 1979, they may have danced to “Longer bite sized video with custom photo filters & editing features slowed down the other video app Star,” in their hit song. But it just doesn’t have the same ring to it.
The app best known for photo-sharing added video last month. Now, when any company with a large user base announces a major change to its app or site, the reaction can be both positive and negative. In this case, most of the negative reviews are due to amateur videos clogging up the users’ feeds or slowing down their ability to view photos.
Similar to Twitter’s Vine app, holding down the video icon will capture video. Releasing it will allow you to pause the video.
“It’s everything we know and love about Instagram, but it moves,” Instagram co-founder and CEO Kevin Systrom said.